Route 22 Meats

1. Revamping a Subpar UI that Lacked Visual Appeal

With the client’s concept and references in mind, our team had to create a customized design that exuded professionalism and looked aesthetic while being visually appealing to the users. Furthermore, through this E-Commerce website optimization, the client expected us to come up with a unique digital storefront that truly embodied their brand’s identity. 

2. Curbing Low Customer Retention Rates with Interactive Subscription Feature

Although Route 22 Meats had a customer base, they were struggling with a low customer retention rate. In order to curb this, our client wanted us to implement an interactive subscription widget that would encourage the customers to subscribe to their services and commit to long-term engagement. 

3. Implementing Custom Functionality to Accommodate Bulk Orders

Route 22 Meats’ previous website was lacking in basic functions like allowing customers to bulk order their meat supplies in a single packaging, which led to inconveniences and potential loss of sales. Through our E-Commerce website optimization solution, we were required to integrate a custom functionality that could enable their customers to order meat in bulk. 

4. Upgrading the Site’s Admin Functionalities for Better Efficacy

When it came to selling meat online, the client could not precisely package the exact weight amount ordered by the client and was facing issues in communicating the weight variations to them. To enhance transparency and build trust, they needed a functionality that allowed them to edit the weights before order fulfillment so that customers were accurately informed about any differences.